{"id":17584,"date":"2021-01-26T09:00:29","date_gmt":"2021-01-26T09:00:29","guid":{"rendered":"https:\/\/howk.de\/w1\/what-is-a-floc-and-how-will-google-use-it-to-replace-third-party-tracking-cookies\/"},"modified":"2021-01-26T09:00:29","modified_gmt":"2021-01-26T09:00:29","slug":"what-is-a-floc-and-how-will-google-use-it-to-replace-third-party-tracking-cookies","status":"publish","type":"post","link":"https:\/\/howk.de\/?p=17584","title":{"rendered":"What Is A FloC, And How Will Google Use It To Replace Third-Party Tracking Cookies?"},"content":{"rendered":"<p><a href=\"https:\/\/hothardware.com\/news\/google-proposes-floc-to-replace-third-party-cookies\"><img decoding=\"async\" src=\"https:\/\/hothardware.com\/ContentImages\/NewsItem\/54085\/thumbnail\/default\/google-sandbox-thumb.jpg\" alt=\"What Is A FloC, And How Will Google Use It To Replace Third-Party Tracking Cookies?\" align=\"left\" border=\"0\" hspace=\"10\" vspace=\"5\"><\/a><br \/>\nCookies of the edible kind are delicious and comforting, whereas cookies of the technological kind can save, store, and track data in web browsers across browsing sessions. Companies can use them for good or bad things depending on the implementation from a website, like Twitter, Facebook, or others. When it comes to advertising on the internet, <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cookies of the edible kind are delicious and comforting, whereas cookies of the technological kind can save, store, and track data in web browsers across browsing sessions. Companies can use them for good or bad things depending on the implementation from a website, like Twitter, Facebook, or others. When it comes to advertising on the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.9.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What Is A FloC, And How Will Google Use It To Replace Third-Party Tracking Cookies? - Howk IT-Dienstleistungen<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/howk.de\/?p=17584\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Is A FloC, And How Will Google Use It To Replace Third-Party Tracking Cookies? - Howk IT-Dienstleistungen\" \/>\n<meta property=\"og:description\" content=\"Cookies of the edible kind are delicious and comforting, whereas cookies of the technological kind can save, store, and track data in web browsers across browsing sessions. Companies can use them for good or bad things depending on the implementation from a website, like Twitter, Facebook, or others. When it comes to advertising on the [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/howk.de\/?p=17584\" \/>\n<meta property=\"og:site_name\" content=\"Howk IT-Dienstleistungen\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/howk.de\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-26T09:00:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hothardware.com\/ContentImages\/NewsItem\/54085\/thumbnail\/default\/google-sandbox-thumb.jpg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/howk.de\/?p=17584#article\",\"isPartOf\":{\"@id\":\"https:\/\/howk.de\/?p=17584\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/howk.de\/#\/schema\/person\/b029bd02d4f35dce869ef54c81a100c5\"},\"headline\":\"What Is A FloC, And How Will Google Use It To Replace Third-Party Tracking Cookies?\",\"datePublished\":\"2021-01-26T09:00:29+00:00\",\"dateModified\":\"2021-01-26T09:00:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/howk.de\/?p=17584\"},\"wordCount\":71,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/howk.de\/#organization\"},\"articleSection\":[\"Hi Tech\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/howk.de\/?p=17584#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/howk.de\/?p=17584\",\"url\":\"https:\/\/howk.de\/?p=17584\",\"name\":\"What Is A FloC, And How Will Google Use It To Replace Third-Party Tracking Cookies? - Howk IT-Dienstleistungen\",\"isPartOf\":{\"@id\":\"https:\/\/howk.de\/#website\"},\"datePublished\":\"2021-01-26T09:00:29+00:00\",\"dateModified\":\"2021-01-26T09:00:29+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/howk.de\/?p=17584#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/howk.de\/?p=17584\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/howk.de\/?p=17584#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/howk.de\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What Is A FloC, And How Will Google Use It To Replace Third-Party Tracking Cookies?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/howk.de\/#website\",\"url\":\"https:\/\/howk.de\/\",\"name\":\"Howk IT-Dienstleistungen\",\"description\":\"Howk IT Services - Howk IT-Dienstleistungen\",\"publisher\":{\"@id\":\"https:\/\/howk.de\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/howk.de\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/howk.de\/#organization\",\"name\":\"HowK\",\"url\":\"https:\/\/howk.de\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/howk.de\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/howk.de\/w1\/wp-content\/uploads\/2013\/12\/howk-logo.png\",\"contentUrl\":\"https:\/\/howk.de\/w1\/wp-content\/uploads\/2013\/12\/howk-logo.png\",\"width\":170,\"height\":170,\"caption\":\"HowK\"},\"image\":{\"@id\":\"https:\/\/howk.de\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/howk.de\",\"http:\/\/de.linkedin.com\/in\/howkde\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/howk.de\/#\/schema\/person\/b029bd02d4f35dce869ef54c81a100c5\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/howk.de\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b5a20f4d07bca1b73f25cff58a1116c4?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b5a20f4d07bca1b73f25cff58a1116c4?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"url\":\"https:\/\/howk.de\/?author=1\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What Is A FloC, And How Will Google Use It To Replace Third-Party Tracking Cookies? - Howk IT-Dienstleistungen","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/howk.de\/?p=17584","og_locale":"en_US","og_type":"article","og_title":"What Is A FloC, And How Will Google Use It To Replace Third-Party Tracking Cookies? - Howk IT-Dienstleistungen","og_description":"Cookies of the edible kind are delicious and comforting, whereas cookies of the technological kind can save, store, and track data in web browsers across browsing sessions. Companies can use them for good or bad things depending on the implementation from a website, like Twitter, Facebook, or others. When it comes to advertising on the [&hellip;]","og_url":"https:\/\/howk.de\/?p=17584","og_site_name":"Howk IT-Dienstleistungen","article_publisher":"https:\/\/www.facebook.com\/howk.de","article_published_time":"2021-01-26T09:00:29+00:00","og_image":[{"url":"https:\/\/hothardware.com\/ContentImages\/NewsItem\/54085\/thumbnail\/default\/google-sandbox-thumb.jpg"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/howk.de\/?p=17584#article","isPartOf":{"@id":"https:\/\/howk.de\/?p=17584"},"author":{"name":"admin","@id":"https:\/\/howk.de\/#\/schema\/person\/b029bd02d4f35dce869ef54c81a100c5"},"headline":"What Is A FloC, And How Will Google Use It To Replace Third-Party Tracking Cookies?","datePublished":"2021-01-26T09:00:29+00:00","dateModified":"2021-01-26T09:00:29+00:00","mainEntityOfPage":{"@id":"https:\/\/howk.de\/?p=17584"},"wordCount":71,"commentCount":0,"publisher":{"@id":"https:\/\/howk.de\/#organization"},"articleSection":["Hi Tech"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/howk.de\/?p=17584#respond"]}]},{"@type":"WebPage","@id":"https:\/\/howk.de\/?p=17584","url":"https:\/\/howk.de\/?p=17584","name":"What Is A FloC, And How Will Google Use It To Replace Third-Party Tracking Cookies? - Howk IT-Dienstleistungen","isPartOf":{"@id":"https:\/\/howk.de\/#website"},"datePublished":"2021-01-26T09:00:29+00:00","dateModified":"2021-01-26T09:00:29+00:00","breadcrumb":{"@id":"https:\/\/howk.de\/?p=17584#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/howk.de\/?p=17584"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/howk.de\/?p=17584#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/howk.de\/"},{"@type":"ListItem","position":2,"name":"What Is A FloC, And How Will Google Use It To Replace Third-Party Tracking Cookies?"}]},{"@type":"WebSite","@id":"https:\/\/howk.de\/#website","url":"https:\/\/howk.de\/","name":"Howk IT-Dienstleistungen","description":"Howk IT Services - Howk IT-Dienstleistungen","publisher":{"@id":"https:\/\/howk.de\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/howk.de\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/howk.de\/#organization","name":"HowK","url":"https:\/\/howk.de\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/howk.de\/#\/schema\/logo\/image\/","url":"https:\/\/howk.de\/w1\/wp-content\/uploads\/2013\/12\/howk-logo.png","contentUrl":"https:\/\/howk.de\/w1\/wp-content\/uploads\/2013\/12\/howk-logo.png","width":170,"height":170,"caption":"HowK"},"image":{"@id":"https:\/\/howk.de\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/howk.de","http:\/\/de.linkedin.com\/in\/howkde"]},{"@type":"Person","@id":"https:\/\/howk.de\/#\/schema\/person\/b029bd02d4f35dce869ef54c81a100c5","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/howk.de\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/b5a20f4d07bca1b73f25cff58a1116c4?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b5a20f4d07bca1b73f25cff58a1116c4?s=96&d=mm&r=g","caption":"admin"},"url":"https:\/\/howk.de\/?author=1"}]}},"_links":{"self":[{"href":"https:\/\/howk.de\/index.php?rest_route=\/wp\/v2\/posts\/17584"}],"collection":[{"href":"https:\/\/howk.de\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/howk.de\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/howk.de\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/howk.de\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=17584"}],"version-history":[{"count":0,"href":"https:\/\/howk.de\/index.php?rest_route=\/wp\/v2\/posts\/17584\/revisions"}],"wp:attachment":[{"href":"https:\/\/howk.de\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=17584"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/howk.de\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=17584"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/howk.de\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=17584"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}